{"id":2550,"date":"2020-01-17T15:26:04","date_gmt":"2020-01-17T15:26:04","guid":{"rendered":"https:\/\/demosites.io\/web-agency\/?page_id=28"},"modified":"2026-05-04T12:03:25","modified_gmt":"2026-05-04T10:03:25","slug":"om-oss","status":"publish","type":"page","link":"https:\/\/aizell.se\/sv_se\/om-oss\/","title":{"rendered":"Om oss"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2550\" class=\"elementor elementor-2550\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-763d39c e-flex e-con-boxed e-con e-parent\" data-id=\"763d39c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6a9d343 e-con-full e-flex e-con e-child\" data-id=\"6a9d343\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-cb6dc4a e-con-full e-flex e-con e-child\" data-id=\"cb6dc4a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bcde3e2 elementor-widget-divider--view-line_text elementor-widget elementor-widget-divider\" data-id=\"bcde3e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\t<span class=\"gradient-word\">Slagkraftiga s\u00e4ljfunktioner<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a16733d elementor-widget elementor-widget-text-editor\" data-id=\"a16733d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Vi skapar f\u00f6ruts\u00e4ttningar f\u00f6r <span class=\"gradient-word\">framg\u00e5ngsrik<\/span> f\u00f6rs\u00e4ljning<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9347823 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"9347823\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Efter m\u00e5nga \u00e5rs arbete med att utveckla, leda och bygga framg\u00e5ngsrika s\u00e4ljorganisationer, s\u00e5v\u00e4l nationellt som internationellt, har vi skapat aizell\u00ae \u2013 en plattform\u00a0f\u00f6r f\u00f6retag som vill arbeta mer strukturerat, mer samordnat och mer aff\u00e4rsdrivet i sin f\u00f6rs\u00e4ljning.<\/p><p style=\"font-weight: 400;\">aizell\u00ae \u00e4r utvecklat utifr\u00e5n en enkel men avg\u00f6rande insikt: <em>framg\u00e5ng inom B2B-f\u00f6rs\u00e4ljning \u00e4r s\u00e4llan en tillf\u00e4llighet<\/em>. Den \u00e4r resultatet av tydliga arbetss\u00e4tt, h\u00f6g professionalism, r\u00e4tt fokus \u2013 och ett konsekvent genomf\u00f6rande \u00f6ver tid.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-05663d5 e-con-full e-flex e-con e-child\" data-id=\"05663d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a810387 elementor-widget elementor-widget-image\" data-id=\"a810387\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/aizell.se\/wp-content\/uploads\/2023\/07\/iStock-183342466-scaled.jpg\" class=\"attachment-full size-full wp-image-5066\" alt=\"\" srcset=\"https:\/\/aizell.se\/wp-content\/uploads\/2023\/07\/iStock-183342466-scaled.jpg 2560w, https:\/\/aizell.se\/wp-content\/uploads\/2023\/07\/iStock-183342466-300x200.jpg 300w, https:\/\/aizell.se\/wp-content\/uploads\/2023\/07\/iStock-183342466-1024x683.jpg 1024w, https:\/\/aizell.se\/wp-content\/uploads\/2023\/07\/iStock-183342466-768x512.jpg 768w, https:\/\/aizell.se\/wp-content\/uploads\/2023\/07\/iStock-183342466-1536x1024.jpg 1536w, https:\/\/aizell.se\/wp-content\/uploads\/2023\/07\/iStock-183342466-2048x1365.jpg 2048w, https:\/\/aizell.se\/wp-content\/uploads\/2023\/07\/iStock-183342466-930x620.jpg 930w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a4ccee9 elementor-hidden-mobile_extra elementor-hidden-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"a4ccee9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;curve&quot;,&quot;shape_divider_top_negative&quot;:&quot;yes&quot;,&quot;shape_divider_bottom&quot;:&quot;curve&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f01739b e-con-full e-flex e-con e-child\" data-id=\"f01739b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ccb8d8 elementor-widget elementor-widget-heading\" data-id=\"9ccb8d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fr\u00e5n 1973 till idag \u2013 erfarenheten som har format aizell\u00ae<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c9fb861 e-con-full e-flex e-con e-child\" data-id=\"c9fb861\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ae3e3a e-n-tabs-mobile elementor-widget elementor-widget-n-tabs\" data-id=\"7ae3e3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;tabs_justify_horizontal&quot;:&quot;stretch&quot;,&quot;horizontal_scroll&quot;:&quot;disable&quot;}\" data-widget_type=\"nested-tabs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-tabs\" data-widget-number=\"128859706\" aria-label=\"Flikar. \u00d6ppna objekt med enter eller mellanslag, st\u00e4ng med escape och navigera med piltangenterna.\">\n\t\t\t<div class=\"e-n-tabs-heading\" role=\"tablist\">\n\t\t\t\t\t<button id=\"e-n-tab-title-1288597061\" data-tab-title-id=\"e-n-tab-title-1288597061\" class=\"e-n-tab-title elementor-animation-grow\" aria-selected=\"true\" data-tab-index=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"e-n-tab-content-1288597061\" style=\"--n-tabs-title-order: 1;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\t1973 i G\u00f6teborg\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-1288597062\" data-tab-title-id=\"e-n-tab-title-1288597062\" class=\"e-n-tab-title elementor-animation-grow\" aria-selected=\"false\" data-tab-index=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-1288597062\" style=\"--n-tabs-title-order: 2;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tSlutet av 1990-talet\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-1288597063\" data-tab-title-id=\"e-n-tab-title-1288597063\" class=\"e-n-tab-title elementor-animation-grow\" aria-selected=\"false\" data-tab-index=\"3\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-1288597063\" style=\"--n-tabs-title-order: 3;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\tB\u00f6rjan av 2020-talet\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t<button id=\"e-n-tab-title-1288597064\" data-tab-title-id=\"e-n-tab-title-1288597064\" class=\"e-n-tab-title elementor-animation-grow\" aria-selected=\"false\" data-tab-index=\"4\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-n-tab-content-1288597064\" style=\"--n-tabs-title-order: 4;\">\n\t\t\t\t\t\t<span class=\"e-n-tab-title-text\">\n\t\t\t\t1973 till idag\t\t\t<\/span>\n\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t<div class=\"e-n-tabs-content\">\n\t\t\t\t<div id=\"e-n-tab-content-1288597061\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1288597061\" data-tab-index=\"1\" style=\"--n-tabs-title-order: 1;\" class=\"e-active elementor-element elementor-element-f4dea11 e-con-full e-flex e-con e-child\" data-id=\"f4dea11\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5ddb152 e-flex e-con-boxed e-con e-child\" data-id=\"5ddb152\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6574316 elementor-widget elementor-widget-heading\" data-id=\"6574316\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1973 i G\u00f6teborg - d\u00e4r allt b\u00f6rjade<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eaa2feb elementor-widget elementor-widget-text-editor\" data-id=\"eaa2feb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">aizell\u00ae \u00e4r inte ett teknikprojekt som uppstod i ett startup-rum. Det \u00e4r resultatet av \u00f6ver 50 \u00e5rs arbete med att utveckla s\u00e4ljare, s\u00e4ljchefer och kommersiella organisationer till branschledande niv\u00e5.<\/p><p style=\"font-weight: 400;\">1973 grundade Lars-Ragnar Hellsten <strong>ISL Institute<\/strong> i G\u00f6teborg. Utg\u00e5ngspunkten var tydlig:<br \/>medelstora och mindre f\u00f6retag skulle ha samma \u2013 eller b\u00e4ttre \u2013 m\u00f6jligheter till professionell utveckling som de stora koncernerna.<\/p><p style=\"font-weight: 400;\">ISL byggde sin verksamhet p\u00e5 tre pelare:<\/p><ul style=\"font-weight: 400;\"><li>Professionell s\u00e4ljtr\u00e4ning<\/li><li>Ledarutveckling<\/li><li>Systematisering av verksamhetsid\u00e9er till konkurrenskraftiga aff\u00e4rskoncept<\/li><\/ul><p style=\"font-weight: 400;\"><br \/>Under 1980- och 90-talen v\u00e4xte verksamheten snabbt i Skandinavien och Europa. Tusentals s\u00e4ljare och chefer utbildades. M\u00e5nga f\u00f6retag st\u00e4rkte sin position nationellt och internationellt.<\/p><p style=\"font-weight: 400;\">Det skapade n\u00e5got mer \u00e4n erfarenhet; det skapade kunskap om vad som faktiskt fungerar.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-1288597062\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1288597062\" data-tab-index=\"2\" style=\"--n-tabs-title-order: 2;\" class=\" elementor-element elementor-element-aa9270a e-con-full e-flex e-con e-child\" data-id=\"aa9270a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-808dd9d e-flex e-con-boxed e-con e-child\" data-id=\"808dd9d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc3fd09 elementor-widget elementor-widget-heading\" data-id=\"fc3fd09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CRM v\u00e4xte - men s\u00e4ljfunktioners behov gl\u00f6mdes bort<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e10630 elementor-widget elementor-widget-text-editor\" data-id=\"5e10630\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">Redan i slutet av 1990-talet b\u00f6rjade ISL arbeta med webbaserade l\u00f6sningar genom CMVW \u2013 Communication and Management Via Web. Det var en tid d\u00e5 molnbaserade system knappt existerade. Samtidigt b\u00f6rjade akt\u00f6rer som Salesforce etablera sig.<\/p><p style=\"font-weight: 400;\">Men v\u00e5r erfarenhet fr\u00e5n verklig B2B-f\u00f6rs\u00e4ljning visade n\u00e5got tydligt: De flesta CRM-system byggdes fr\u00e4mst f\u00f6r rapportering och kontroll \u2013 inte f\u00f6r att utveckla s\u00e4ljarens f\u00f6rm\u00e5ga och h\u00f6ja den professionella niv\u00e5n i vardagen.<\/p><p style=\"font-weight: 400;\">Under tre decennier fortsatte vi att arbeta med s\u00e4ljfunktioner p\u00e5 djupet. Vi s\u00e5g hur marknaden f\u00f6r\u00e4ndrades:<\/p><ul style=\"font-weight: 400;\"><li>L\u00e4ngre beslutsprocesser<\/li><li>H\u00f6gre krav p\u00e5 struktur och precision<\/li><li>\u00d6kad digitalisering<\/li><li>Explosiv CRM-tillv\u00e4xt<\/li><li>AI som f\u00f6r\u00e4ndrar spelplanen<\/li><\/ul><p style=\"font-weight: 400;\"><br \/>Samtidigt s\u00e5g vi samma problem \u00e5terkomma. Systemen blev mer komplexa, implementeringarna l\u00e4ngre,\u00a0<br \/>kostnaderna h\u00f6gre och fokus flyttades ofta fr\u00e5n s\u00e4ljarens genomslag till rapportering upp\u00e5t i organisationen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-1288597063\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1288597063\" data-tab-index=\"3\" style=\"--n-tabs-title-order: 3;\" class=\" elementor-element elementor-element-43807bd e-con-full e-flex e-con e-child\" data-id=\"43807bd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-06b562b e-flex e-con-boxed e-con e-child\" data-id=\"06b562b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b12e000 elementor-widget elementor-widget-heading\" data-id=\"b12e000\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fr\u00e5n erfarenhet till skapandet av aizell\u00ae<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bbcedb6 elementor-widget elementor-widget-text-editor\" data-id=\"bbcedb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">aizell\u00ae var n\u00e4sta naturliga steg i att hj\u00e4lp s\u00e4ljfunktioner att oms\u00e4tta teori till praktik &#8211; genom att hj\u00e4lpa dem att s\u00e4kerst\u00e4lla struktur och f\u00e5 kontinuitet i det professionella s\u00e4ljarbetet.\u00a0<\/p><p>aizell\u00ae \u00e4r inte utvecklat f\u00f6r att \u201cha flest funktioner\u201d. Det \u00e4r utvecklat f\u00f6r att skapa st\u00f6rst effekt.<\/p><p style=\"font-weight: 400;\">aizell\u00ae \u00e4r byggt p\u00e5:<\/p><ul style=\"font-weight: 400;\"><li>50+ \u00e5rs praktisk erfarenhet av att utveckla s\u00e4ljfunktioner<\/li><li>Dokumenterad metodik och strukturer<\/li><li>Djup f\u00f6rst\u00e5else f\u00f6r s\u00e4ljarens vardag<\/li><li>Modern molnteknik och AI-f\u00f6rst\u00e4rkning<\/li><\/ul><p><br \/>Utg\u00e5ngspunkten \u00e4r alltid: kundkontakten, strukturen kring aff\u00e4ren, samordningen av hela s\u00e4ljfunktionen och den professionella utvecklingen \u00f6ver tid.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div id=\"e-n-tab-content-1288597064\" role=\"tabpanel\" aria-labelledby=\"e-n-tab-title-1288597064\" data-tab-index=\"4\" style=\"--n-tabs-title-order: 4;\" class=\" elementor-element elementor-element-2b790b7 e-con-full e-flex e-con e-child\" data-id=\"2b790b7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3bd54c8 e-flex e-con-boxed e-con e-child\" data-id=\"3bd54c8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e79704b elementor-widget elementor-widget-heading\" data-id=\"e79704b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1973 till idag - erfarenhet blir infrastruktur<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6cf6391 e-con-full e-flex e-con e-child\" data-id=\"6cf6391\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d1b5bbb elementor-widget elementor-widget-text-editor\" data-id=\"d1b5bbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">ISL Institute grundades av Lars-Ragnar Hellsten. Idag drivs aizell\u00ae av n\u00e4sta generation.<\/p><p style=\"font-weight: 400;\">Detta \u00e4r inte en tillf\u00e4llig satsning. Det \u00e4r en vidareutveckling av en livsl\u00e5ng inriktning: att st\u00e4rka f\u00f6retags konkurrenskraft genom professionell s\u00e4ljledning och strukturerad kommersiell utveckling.<\/p><p style=\"font-weight: 400;\">Erfarenheten fr\u00e5n utbildning och konsultverksamhet har nu operationaliserats i en digital plattform. Metodiken har blivit infrastruktur.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2760932 e-grid elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile_extra elementor-hidden-mobile e-con-boxed e-con e-parent\" data-id=\"2760932\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3102cb4 e-con-full e-flex e-con e-child\" data-id=\"3102cb4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-d25b4ec e-con-full e-flex e-con e-child\" data-id=\"d25b4ec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9b1f72b elementor-widget elementor-widget-heading\" data-id=\"9b1f72b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">V\u00e5r filosofi<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38ad4f4 elementor-widget elementor-widget-text-editor\" data-id=\"38ad4f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><em>&#8221;F\u00f6rs\u00e4ljning \u00e4r komplex \u2013 men den beh\u00f6ver inte vara komplicerad.&#8221;<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cddf38e e-con-full e-flex e-con e-child\" data-id=\"cddf38e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-620e38d elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"620e38d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Vi tror att framg\u00e5ng skapas n\u00e4r s\u00e4ljare och ledare f\u00e5r struktur, tydlighet och st\u00f6d som fungerar i vardagen. Med aizell\u00ae blir f\u00f6rs\u00e4ljningen datadriven, f\u00f6ruts\u00e4gbar och l\u00e4tt att leda, samtidigt som systemet arbetar i bakgrunden och l\u00e5ter m\u00e4nniskor fokusera p\u00e5 m\u00f6tet och relationen.<\/p><p>N\u00e4r arbetss\u00e4tt, uppf\u00f6ljning och teknik samspelar blir f\u00f6rs\u00e4ljningen en strategisk tillg\u00e5ng som driver resultat och utveckling.<\/p><p>aizell\u00ae g\u00f6r modern B2B-f\u00f6rs\u00e4ljning enklare, tydligare och mer l\u00f6nsam.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2560b9f e-flex e-con-boxed e-con e-parent\" data-id=\"2560b9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23a632b elementor-hidden-desktop elementor-widget elementor-widget-spacer\" data-id=\"23a632b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b23ad32 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile_extra elementor-hidden-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"b23ad32\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_top&quot;:&quot;curve&quot;,&quot;shape_divider_top_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f02a1d elementor-widget elementor-widget-heading\" data-id=\"3f02a1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">D\u00e4rf\u00f6r har vi skapat aizell\u00ae...<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8cc607 elementor-widget elementor-widget-text-editor\" data-id=\"f8cc607\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8230;utifr\u00e5n de kraven p\u00e5 funktionalitet som framg\u00e5ngsrika s\u00e4ljfunktioner kr\u00e4ver, n\u00e4mligen att systemet bland annat:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1ef615 e-con-full e-flex e-con e-child\" data-id=\"a1ef615\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8e9e1f7 e-grid e-con-full e-con e-child\" data-id=\"8e9e1f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4b30ca8 e-con-full e-flex e-con e-child\" data-id=\"4b30ca8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-76a72f5 elementor-widget elementor-widget-heading\" data-id=\"76a72f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Hj\u00e4lper organisationer att...<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb2614f e-con-full e-grid e-con e-child\" data-id=\"bb2614f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bdfc889 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"bdfc889\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">F\u00f6renkla och strukturera s\u00e4ljarens vardag<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"> Frig\u00f6ra tid f\u00f6r det som faktiskt skapar aff\u00e4rsv\u00e4rde<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Ge s\u00e4ljare f\u00f6ruts\u00e4ttningar att utvecklas och n\u00e5 sin fulla potential<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Skapa gemensamma arbetss\u00e4tt som g\u00e5r att leda och f\u00f6lja upp<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-10b17c3 e-con-full e-flex e-con e-child\" data-id=\"10b17c3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-76df0f1 elementor-widget elementor-widget-heading\" data-id=\"76df0f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Inte bara \u00e4r ett systemst\u00f6d...<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f559f5 elementor-widget elementor-widget-text-editor\" data-id=\"4f559f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8230; utan \u00e4r ett <strong>operativt ramverk<\/strong> f\u00f6r m\u00e4nniskor, team och organisationer som vill f\u00e5 saker att h\u00e4nda \u2013 konsekvent och med kontroll.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9cf0529 elementor-widget elementor-widget-image\" data-id=\"9cf0529\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/aizell.se\/wp-content\/uploads\/2026\/01\/ChatGPT-Image-27-jan.-2026-15_56_44-1024x683.png\" class=\"attachment-large size-large wp-image-16510\" alt=\"\" srcset=\"https:\/\/aizell.se\/wp-content\/uploads\/2026\/01\/ChatGPT-Image-27-jan.-2026-15_56_44-1024x683.png 1024w, https:\/\/aizell.se\/wp-content\/uploads\/2026\/01\/ChatGPT-Image-27-jan.-2026-15_56_44-300x200.png 300w, https:\/\/aizell.se\/wp-content\/uploads\/2026\/01\/ChatGPT-Image-27-jan.-2026-15_56_44-768x512.png 768w, https:\/\/aizell.se\/wp-content\/uploads\/2026\/01\/ChatGPT-Image-27-jan.-2026-15_56_44-18x12.png 18w, https:\/\/aizell.se\/wp-content\/uploads\/2026\/01\/ChatGPT-Image-27-jan.-2026-15_56_44.png 1536w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f41587c e-flex e-con-boxed e-con e-parent\" data-id=\"f41587c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5b36af5 e-con-full e-flex e-con e-child\" data-id=\"5b36af5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;opacity-tilt&quot;,&quot;shape_divider_bottom&quot;:&quot;opacity-tilt&quot;}\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 2600 131.1\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M0 0L2600 0 2600 69.1 0 0z\"\/>\n\t<path class=\"elementor-shape-fill\" style=\"opacity:0.5\" d=\"M0 0L2600 0 2600 69.1 0 69.1z\"\/>\n\t<path class=\"elementor-shape-fill\" style=\"opacity:0.25\" d=\"M2600 0L0 0 0 130.1 2600 69.1z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 2600 131.1\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M0 0L2600 0 2600 69.1 0 0z\"\/>\n\t<path class=\"elementor-shape-fill\" style=\"opacity:0.5\" d=\"M0 0L2600 0 2600 69.1 0 69.1z\"\/>\n\t<path class=\"elementor-shape-fill\" style=\"opacity:0.25\" d=\"M2600 0L0 0 0 130.1 2600 69.1z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f8dd45 elementor-widget elementor-widget-heading\" data-id=\"0f8dd45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vision<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a03deae e-grid e-con-full e-con e-child\" data-id=\"a03deae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-44d1b90 elementor-blockquote--skin-quotation elementor-widget elementor-widget-blockquote\" data-id=\"44d1b90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\taizell\u00ae ska vara det sj\u00e4lvklara Sales Operating Systemet f\u00f6r professionell B2B-f\u00f6rs\u00e4ljning.\nVi s\u00e4tter standarden f\u00f6r hur s\u00e4ljorganisationer byggs, leds och samordnas f\u00f6r att skapa l\u00e5ngsiktig konkurrenskraft.\naizell\u00ae \u00e4r byggt f\u00f6r s\u00e4ljare och organisationer som har best\u00e4mt sig f\u00f6r att lyckas.\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Kristian Hellsten, grundare av aizell\u00ae<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b2e8b55 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile_extra elementor-hidden-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"b2e8b55\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-121f03a e-con-full e-flex e-con e-child\" data-id=\"121f03a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-94e5592 elementor-widget elementor-widget-heading\" data-id=\"94e5592\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Kontakta oss<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd90025 elementor-widget elementor-widget-text-editor\" data-id=\"fd90025\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">Vill du veta mer? Kontakta oss idag.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d89568a e-grid e-con-full e-con e-child\" data-id=\"d89568a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d6777f2 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"d6777f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"tel:+46102099001\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-phone-alt\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eb2264 elementor-widget elementor-widget-button\" data-id=\"7eb2264\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"mailto:info@aizell.se\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-envelope\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Slagkraftiga s\u00e4ljfunktioner Vi skapar f\u00f6ruts\u00e4ttningar f\u00f6r framg\u00e5ngsrik f\u00f6rs\u00e4ljning Efter m\u00e5nga \u00e5rs arbete med att utveckla, leda och bygga framg\u00e5ngsrika s\u00e4ljorganisationer, s\u00e5v\u00e4l nationellt som internationellt, har vi skapat aizell\u00ae \u2013 en plattform\u00a0f\u00f6r f\u00f6retag som vill arbeta mer strukturerat, mer samordnat och mer aff\u00e4rsdrivet i sin f\u00f6rs\u00e4ljning. aizell\u00ae \u00e4r utvecklat utifr\u00e5n en enkel men avg\u00f6rande insikt: framg\u00e5ng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-2550","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/aizell.se\/sv_se\/wp-json\/wp\/v2\/pages\/2550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aizell.se\/sv_se\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/aizell.se\/sv_se\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/aizell.se\/sv_se\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aizell.se\/sv_se\/wp-json\/wp\/v2\/comments?post=2550"}],"version-history":[{"count":1093,"href":"https:\/\/aizell.se\/sv_se\/wp-json\/wp\/v2\/pages\/2550\/revisions"}],"predecessor-version":[{"id":19035,"href":"https:\/\/aizell.se\/sv_se\/wp-json\/wp\/v2\/pages\/2550\/revisions\/19035"}],"wp:attachment":[{"href":"https:\/\/aizell.se\/sv_se\/wp-json\/wp\/v2\/media?parent=2550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}